Events Manager

The Event and Partnerships Manager position will lead the planning, execution, and optimization of high‑impact events and strategic partnerships that support organizational goals and brand visibility. This role owns the full event lifecycle from concept and budgeting to logistics, on‑site coordination, and post‑event reporting ensuring all events are executed on time, within budget, and aligned with organizational goals. 

This individual manages key vendor and partner relationships, maintains approved vendor resources, and leverages industry knowledge to elevate event quality and ROI. With strong communication, process driven, high attention to detail and interpersonal skills, the Events and Partnerships Manager collaborates cross‑functionally with Business Development, Marketing, Operations, Human Resources, and Leadership to ensure seamless event execution and strategic alignment. 

The role requires strong organizational capabilities, the ability to manage multiple concurrent events, and proficiency with systems such as Salesforce, event‑management platforms, project‑management tools, and Square. The Events and Partnerships Manager also applies data‑informed decision‑making to event strategy, vendor selection, and partnership development continuously seeking opportunities for innovation, improvement, and enhanced audience engagement. 

Key responsibilities include leading vendor expos, as well as ensuring all operational events are appropriately sponsored by the trusted vendor network. Creativity, process driven, problem‑solving, attention to detail, and a collaborative mindset are essential to success in this role.  

He or she performs all responsibilities while demonstrating outstanding customer service skills representative of Castle Royal Service. 

Event & Program Support 

• Lead vendor expos (with smaller events handled by the Business Development team). 

• Lead home office annual networking event. 

• Plan and execute all other events including logistics, budgeting, and reporting. 

Vendor Oversight 

• Manage vendor relationships, attendance and participation for Business Unit Leader (BUL) meetings, Property Manager (PM)/Business Unit Leader (BUL) quarterly events, Teammate Appreciation Night (TANs), sponsorship opportunities, and other initiatives. 

Systems & Tools 

• Maintain and utilize Salesforce for event and partner tracking. 

• Act as Square account owner for event-related transactions or check‑ins. 

• Use Monday (a project management platform) to track event related tasks and communication. 

• Use Eventbrite (an event-management platform) to manage, track, and report on event success and manage communication. 

Administrative & Operational 

• Prepare event briefs, debriefs, schedules, negotiate contracts and communication plans. 

• Produce reports on event outcomes, attendance, budgets, and vendor performance. 

Travel 

• Travel as needed to support onsite execution of expos and partner engagements. 

Other duties and responsibilities as assigned. 

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

Education and Experience 

• Bachelor's degree in hospitality management, event management, communications, business administration, or related field strongly preferred.   

• 3 years of professional experience in:  

• Event planning and event lifecycle management, including concept development, budgeting, logistics, vendor coordination, and post‑event analysis. 

• Vendor and partnership management, with demonstrated ability to build, maintain, and optimize strong vendor and partner relationships. 

• Budget planning and oversight, including negotiating contracts, managing event P&Ls, and maximizing ROI. 

• Experience executing large‑scale events, expos, conferences, trade shows, or multi‑site events. 

• Experience managing multiple concurrent events throughout the year (20+ annually preferred). 

• Experience collaborating cross‑functionally with teams such as Marketing, Business Development, Operations, Human Resources, and Senior Leadership. 

• Experience supporting or producing on‑site events, including travel set‐up, live execution, and breakdown. 

• Special consideration: Candidates with hospitality industry experience, including hotels, catering, venue management, or guest services. 

Skills and Abilities 

• Proficiency with Salesforce (or other CRM platforms). 

• Experience using event‑management platforms (e.g., Cvent, Eventbrite, Splash, Bizzabo). 

• Proficiency with project‑management tools (e.g., Asana, Monday.com, Trello, Smartsheet). 

• Familiarity with Square or other point‑of‑sale/payment tools. 

• Strong skills in Excel, PowerPoint, or analytics tools for event reporting, ROI measurement, and vendor assessment. 

• In depth knowledge of how to build an event budget, with a focus on profitability 

• Comfortable using digital communication platforms, shared drives, and collaboration tools (Teams, SharePoint, Slack, etc.). 

• Demonstrated ability to manage tight timelines, shifting priorities, and multiple projects simultaneously. 

• Strong communication and negotiation skills. 

• Experience building event processes, workflows, run‑of‑show documents, and operational guidelines. 

• Proven track record of using data‑informed decision‑making to improve event strategy, vendor selection, and attendee engagement. 

• Experience crafting and managing sponsorship programs or partner deliverables. 

• Creative problem‑solver with the ability to troubleshoot issues in fast‑paced, high‑pressure environments. 

• Strong contract negotiation skills, including:  

• Comparing vendor proposals and evaluating cost vs. value. 

• Negotiating pricing, payment schedules, scopes of work, and service guarantees. 

• Understanding insurance requirements, indemnification, and risk‑mitigation terms. 

• Ensuring compliance with organizational purchasing and procurement policies. 

• Strong customer‑service mindset aligned with Castle Group’s Royal Service standards. 

Physical requirements 

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

• Ability to lift 50lbs. following appropriate safety procedures.   

• Ability to: 

• work in an upright standing position for long periods of time 

• Crawl in small and tight spaces.  

• work in different environmental working conditions (e.g. heat, cold, wind, rain).  

• Walk and climb stairs.  

• Extensive use of fingers for typing and visual use of the computer monitor.  

• Handle, grasp, feel objects and equipment.  

• Reach with hands and arms.  

• Ability to quickly and easily navigate property/buildings are required to meet the job functions.  

• Repeat various motions with wrists, hands and fingers.  

• Ability to detect auditory and/or visual emergency alarms.  

• Ability to climb ladders and work at heights above ground level. 

• Ability to hear, understand and respond appropriately to verbal requests made in person and over the telephone. 

• Visual ability correctable to 20/20. 

• Ability to respond verbally in an understandable, professional manner in person and over the telephone. 

• Ability to stoop and bend. 

• This position requires frequent travel, more than 60% travel. Most travel is inside the local area. 

• Overnight travel or travel by plane on occasion. 

• Ability to work extended hours and weekends if needed. 

• Position requires a valid Driver’s License. 

EQUAL EMPLOYMENT OPPORTUNITY 

Castle is an equal opportunity employer and prohibits discrimination and harassment of any kind. All employment decisions are based on qualifications, merit, and business needs, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, or any other protected status under federal, state, or local laws. 

DISCLAIMER 

This job description is intended to convey information essential to understanding the scope of the position and is not exhaustive. Duties, responsibilities, and activities may change or be supplemented at any time based on organizational needs. In addition, management has the right to change any portion of this job description at any time and for any reason.